標題: Marketing in medicine: 3 practical tips for clinics, how to raise the rating ... [打印本頁] 作者: tasnuba12312543 時間: 2024-11-9 14:33 標題: Marketing in medicine: 3 practical tips for clinics, how to raise the rating ... According to Rosstat, In 2022, more than 130 000 medical organizations were registered in Russia. The statistics reflect only the parent divisions excluding branches. This means that in reality, clinics are much higher and the level of competition among medical institutions is huge.
Even in small towns, you can meet 2-3 clinics, dentistry or pharmacy in one house. In St. Petersburg and Moscow, this is an even more noticeable fact.
Surely you have noticed that shopify website design customers choose a specific clinic and turn to it regularly, although literally in a couple of steps there are many alternative options.
The thimmyis how to attract patients of a medical organization, improve the return of patients and receive more reviews? Let's understand the main intricacies of the medical marketNga along with Revvy.
3 tips to increase the rating of dentistry or private clinic on the tips and maps
1. Thort filling of the company card on Yandex
Company registration in Yandex.Bisiness
The promotion of the dental clinic or medical center begins with the registration of the company in Yandex.Business and the creation of an organization card - the main method by which 70% of patients will find your business.
Compendographics of the organization card
Indicrate the exact and complete physical address of the clinic and the address of the site. Regularly update information about the schedule of work, prices, specialists and promotions at least once every 3 months, so that Yandex assigns the “Information confirmed by the owner” and increases the trust of users.
2. Monitoring of personal account and data on Yandex.Parcs
Answers to positive and negative reviews
It is important to respond quickly to positive feedback and work with negative feedback. If the review is erroneous or dishlawy, send a complaint in support. Yandex algorithms take into account your activity and form the company's rating.
3. Use of specialized services to collect reviews
Services for collecting reviews, for example, Revvy
Special services such as Revvy will help collect patient reviews through messengers and send them to platforms with reviews. If the patient is satisfied, he will leave a positive review, which will increase the rating of your dentistry or medical clinic.
We ask for patient reviews via WhatsApp. If the review is good, we throw a link to the Prodtors or Yandex. Maps, and then please share your impressions there. If the review is bad, we translate the dialogue to the administrator and he communicates with the client, learns that it was not so and solves the problem. So honest reviews will come to you much faster.
